Team
No account managers in between.
NoeVar was founded by specialists who spent over a decade leading Google Ads support and quality operations for a Google-contracted vendor program — not a team of generalists reading a playbook.
Scale
5,000+
Advertiser accounts reviewed across North America, EMEA, AUNZ, and SEA.
Daily rigor
25+
Accounts reviewed every day, at enterprise Google Ads quality standards.
Quality
98%+
CSAT sustained while scaling a support program from 7 to 75 FTEs.
Process
184
Process improvements identified in one quality framework redesign — 86% implemented.
Google Ads Lead
Founder & Google Ads Lead
13+ years in Google Ads operations and performance marketing, including 5 years leading Google Ads support and quality operations for a vendor program contracted by Google. Selected as the program's first Subject Matter Expert for its North America Ads Phone Support launch, later leading Independent Quality Analysis across Search, Display, Shopping, Video, Demand Gen, and Performance Max workstreams supporting 5,000+ advertiser accounts across North America, EMEA, AUNZ, and SEA.
- Used enterprise support tooling to diagnose and resolve live advertiser account issues — suspensions, policy compliance, Merchant Center, billing
- Built keyword-level forecasts (conversions, conversion value, ROAS) for high-budget seasonal campaigns
- Advised on Google's own High Value and High Value+ tier accounts — individual campaigns exceeding $100K/month, account spend above $1M
- Led a quality framework redesign that identified 184 process improvements with an 86% implementation rate
- Scaled a support program from 7 to 75 FTEs in eight months while sustaining 98%+ CSAT
Client Partner, US
Co-Founder — US Client Relationships
Your point of contact for US-based engagements — scoping, onboarding, and ongoing communication, working directly with the team running your campaigns.
A growing team
We're building NoeVar with specialists we've directly worked with and trust — not a rotating bench of unfamiliar analysts. As we take on more accounts, we're bringing on trusted colleagues from our own professional network. This page will grow with the team.
The depth behind it