Performance Marketing / SEM
Google Ads,
run like an auction
you're built to win.
Noevar is a performance marketing partner focused on search — data-driven SEM strategy, transparent reporting, and direct access to the specialist doing the work.
What we watch, every day
What we do
One channel, done properly — before we add the next.
We'd rather be excellent at search than average at everything. Here's what's live today, and what's next.
Core service
Google Ads / SEM
Campaign structure, keyword strategy, bid management, and conversion tracking — built and run by a Google Ads specialist, not handed off to a junior account manager.
Built in
Analytics & Reporting
Every campaign is backed by clear performance data — CPC, CTR, Quality Score, ROAS — reported in plain terms, not agency jargon.
Roadmap
Social Ads
Meta and Instagram advertising — on our roadmap as we grow the team, not offered at launch so we can stay focused on search.
Coming laterHow we work
A straightforward process, run in order.
Audit
We review your account structure, spend history, and conversion setup before touching a single bid — so recommendations are based on your actual data, not a template.
Rebuild & Optimize
Campaigns are restructured around real intent and measurable goals — tighter keyword match, cleaner ad groups, conversion tracking that's actually trustworthy.
Report & Scale
You get a clear, recurring view of what's working. Budget scales into what's proven — not what's assumed.
Who you'll work with
Two founders. No account managers in between.
Google Ads Lead
Strategy & Campaign Management
Runs the actual SEM work — account structure, bidding strategy, and optimization. A certified Google Ads specialist handling campaigns directly, day to day.
Client Partner, US
US Client Relationships
Your point of contact for US-based engagements — scoping, onboarding, and ongoing communication, working directly with the team running your campaigns.
Get in touch
Let's see what your search account could be doing.
Whether you're in the US or elsewhere, reach out — we'll tell you honestly whether we're a fit before anything else.